Name - Nobina Soni (19MGT7MGT0013)
Branch - Management
Faculty - Faculty of Management
Date of Registration - 10th July 2020
Supervisor - Dr. Amrita Soni, Associate Professor.
Date of Ph.D. Viva - 4th April 2025 (Friday)
Branch - Management
Faculty - Faculty of Management
Date of Registration - 10th July 2020
Supervisor - Dr. Amrita Soni, Associate Professor.
Date of Ph.D. Viva - 4th April 2025 (Friday)
Title - A Study on Role of Digitalization on Impulsive buying behaviour of consumers with special reference to Madhya Pradesh
1. Nobina Soni, Amrita Soni "A study of women preference for online shopping with special reference to digital payment". ANVESAK Journal UGC Care Group – 1, ( Vol. 54, No. 01(I) : January – June : 2024, ISSN : 0378 – 4568). .
2. Nobina Soni, Amrita Soni "BUY NOW PAY LATER: AN INSIGHT OF CONSUMER BEHAVIOUR". Dogo rangsang research Journal, ISSN : 2147 7180, (May 2023, Vol 13, Issue 5), pg 117 to 123.
3. Nobina Soni, Amrita Soni "A study on Customer Perception and awareness towards credit cards under private banks". Dogo Ransang Research Journal, (May 2023, Vol. 13 issue no. 5), ISSN: 2347- 7180.
4. Nobina Soni, Amrita Soni "Exploring the influence of digital platforms on implusive buying behaviour among consumers with special reference to Indore city". ANVESAK journal UGC Care, ISSN : 0378 – 4568, pg 71 to 76, (Vol. 54, No. 01(II) : January – June : 2024.)
http://hdl.handle.net/10603/658359
