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Name - Sushan Ganasan (20MGT7MGT0007)

Branch - Management

Faculty - Faculty of Management

Date of Registration - 12th January 2021

Supervisor - Dr. Ankita Neema, Associate Professor.

Date of Ph.D. Viva - 18th July 2025 (Friday)

Title - The Effect of Brand Image of University on Student’s Satisfaction: with special reference to Madhya Pradesh State Private University


1. Sushan, G. & Ankita, N. (2024) “The Brand Image of Higher Education Institutions and its Relationship to Student Satisfaction”. Anvesak, UGC Care Group1 Journal, Vol.54, No.1 (I) January-June 2023, 454 (1), Page No. 592-613.
 

2 Sushan, G. & Ankita, N. (2024) “Impact of University Brand Image on the Student Satisfaction and the Positive Word-Of-Mouth”. URBAN INDIA, Volume: 44, Issue No: 1, (Jan-June) 2024, UGC Care Listed Journal, ISSN: 0970-9045 (Print), Page No. 58-66.