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MBA Retail Management

Duration

2 Yrs

Semesters

4 Sem

Intake

30 Seats

Program Type

PG

Program Overview

This 2-year postgraduate program equips you with the skills to excel in the dynamic world of retail and consumer markets. Gain in-depth knowledge of modern retail management practices, including merchandising, supply chain, store operations, and customer experience management. Learn to analyze consumer behavior, manage inventory efficiently, and leverage data-driven insights for smarter decision-making. Enhance productivity, optimize retail operations, and reduce operational losses. Understand customer preferences, design personalized retail experiences, and build strong brand loyalty. This program is designed to prepare you to lead retail organizations and shape the future of the retail industry at a national and global level.

Program Objectives

  • • Equip graduates with a strong foundation in core business principles like leadership, marketing, finance, and strategy.
  • • Develop expertise in applying artificial intelligence (AI) and machine learning (ML) techniques to various aspects of management.
  • • Foster critical thinking and data interpretation skills to make informed decisions in AI-driven business environments.
  • • Prepare graduates to navigate the ethical and social implications of AI in the workplace.
  • • Cultivate innovation and entrepreneurial thinking to leverage AI for competitive advantage.

Unique Features

  • • Bridge the Management-AI Gap: This program stands out by bridging the gap between traditional management knowledge and the latest AI advancements.
  • • Comprehensive AI Integration: Unlike traditional MBAs, this program integrates AI applications into all managerial functions, from operations and marketing to finance and performance measurement.
  • • Develop Future-Proof Leaders: Graduates will be well-positioned to lead and manage teams in the age of AI, fostering a significant competitive edge in the job market.
  • • In-Demand Skills & Increased Earning Potential:Mastering AI positions graduates for high-demand careers with the potential for increased salaries and leadership opportunities.
  • • Holistic Approach: The program balances technical skills development with core business acumen, fostering well-rounded leaders who can strategically implement AI within organizations.
  • • Focus on Digital Transformation: This program can emphasize how AI skills empower graduates to drive digital transformation initiatives within their organizations.
  • • Industry-Specific Applications: Consider incorporating coursework that explores AI applications in specific industries, catering to individual career goals.

Eligibility

  • Final year graduates and graduates with a minimum of 60% marks or an equivalent CGPA in any discipline from a recognized university are eligible to apply. Applicants in their final year will receive provisional admission offers.
  • Students must have appeared in any one of the following entrance exams – CAT, MAT, XAT, CMAT, ATMA, NMAT, State Entrances.
  • Based on the academic record and score of entrance test, candidates will be shortlisted for the Personal Interview.
  • Final admission will be offered on the basis of candidates’ performance in the Personal Interview.

Career Opportunities

  • Retail Store Manager
  • Sales Manager
  • Visual Merchandiser
  • Customer Relationship Manager
  • Inventory Manager
  • Supply Chain Executive
  • Retail Operations Manager
  • Brand Manager
  • Marketing Executive
  • E-Commerce Manager
  • Store Supervisor
  • Business Development Executive
  • Retail Buyer
  • Franchise Manager
  • Entrepreneur in Retail Business
Download Detailed Curriculum

Syllabus & Scheme

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