Overview
The E-Commerce industry has witnessed unprecedented growth in the past decade, leading to its prominence in today’s digitally connected world. Any product has more chances of getting sold online rather than offline, be it an established brand or a newbie. Several government initiatives, especially in India, have brought the industry to the forefront and outranked physical retail.
Hence, SAGE University Indore designed the BBA E-Commerce Management programme to help students understand the strategies and tactics for the digital promotion of a firm’s products. Students will learn to apply management theories and techniques important in an increasingly digital business environment.
Why Choose This Programme?
- • Industry-relevant curriculum structured by academic and industry experts
- • Application-oriented model of pedagogy implemented by seasoned professionals
- • iNurture Special Learning Engagements (Workshops, Simulations, Masterclasses, etc.)
- • Hands-on learning and regular interaction with seasoned practitioners
- • Career support services with 100% placement assistance*
About iNurture Education Solutions
iNurture Education Solutions has been a pioneer in enabling career-ready formal higher education in India since 2009. We collaborate with Indian and Global Educational Institutions to design and deliver new-age, career-ready UG and PG degree, diploma and certification programmes in both offline and online formats. Our expert-designed state-of-the-art programmes and career-aligned pedagogy have been widely appreciated, resulting in nourishing 600+ industry partnerships across the country. iNurture also leverages its strong industry association by providing guest lectures, internships, curriculum design assistance, industrial visits, live projects and placement assistance.
Program Objectives
- • Prepare graduates with conceptual and practical skills for the intellectual pursuit of knowledge in the field of Ecommerce.
- • Prepare professionals with a thorough understanding of various marketing functions with an emphasis on Ecommerce management..
- • Prepare graduates with exposure to the application of analytical and marketing knowledge in Electronic Retail.
- • Prepare professionals as managers with the skills and know-how to operate successfully in a continuously changing business environment.
- • Prepare graduates who make informed and ethical decisions based on a thorough knowledge of management concepts.
- • Interpret management concepts to solve complex business problems in real-time business environments.
- • Appraise business information using research methods and business intelligence approaches to derive insights for informed decision-making.
- • Examine critical thinking ability for efficient business problem-solving in real-time scenarios to overcome challenges..
- • Demonstrate ability to communicate and work well with global cultural contexts leading to effective business management.
- • Analyze individual accountability in a multicultural environment to foster global partnership in a digitally connected world.
- • Practice ethical principles with moral doctrines and cultivate universal human values.
- Solve business management problems using appropriate tools and technologies to succeed in a dynamically changing global business environment.
- Develop an entrepreneurial mindset to nurture ideas, and encourage individuals through guided pathways for creating a new venture.
Unique Features
- • Student Development Programs (SDP): Specialized courses are conducted for students' holistic development and skill development.
- • Support for Differentiated Learners: The program will admit a diverse group of students that differ in terms of their intelligence, efforts, and interests.
- • Bridge courses as part of the Induction/Orientation Program: Induction/Orientation programs of around 2 weeks are designed to familiarize first-year students with the degree and university activities.
- • Mentoring Scheme: Every Student will be attached to a Faculty Mentor to aid them in handling their Personal and Academic Issues.
- • Extra-curricular Activities: Organizing/Participation in extracurricular activities is utilized as a means to help students develop confidence and skills.
- • Participation in Workshops, Seminars and Writing/Presenting Papers: In order to develop a mindset for researching across topics students are encouraged to participate in Workshops, Seminars and Writing/Presenting Papers.
- • Library Visit and Utilization of E-Learning Resources: For enhancing the knowledge and engagement of students, they have regular scheduled visits to the Library and E-Learning Resources.
- • Industry-Focused Programs: The Curriculum and Syllabus content is validated and approved by Industry professionals.
- • Case-Based Teaching and Learning: The Case-Based approach helps develop students’ skills at delineating the critical decision dilemmas faced while working for organizations.
- • Synchronous and Asynchronous teaching and learning: While most of the learning will be Synchronous, there will be flipped classrooms, experiential learning and projects as part of Asynchronous delivery.
- • Learning through Videos (LTV): Videos have become an indispensable part of learning. They make learning really interesting and exciting while adding life to concepts and making them engaging and effective.
- • Blended Mode Online Courses: Blended mode online courses combine online educational materials and opportunities for interaction online along with traditional place-based classroom methods to make learning effective and easy.
- • Project/Dissertation: Internship Projects/Dissertations allow students to align their project experience with their developmental needs and goals.
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