Admissions Open
2 Yrs
4 Sem
60 Seats
PG
The Digital Media Management revolution is already here around us. Companies and managers now make daily business decisions based on inputs from machine learning tools and AI-powered reporting platforms to the extent that many business operations are now automated and carried out by Digital Management services. This programme is designed to educate the students in the use of artificial intelligence systems and tools in business decisions.
Application of AI in business situations
Data Interpretation
Leadership
Innovation and Entrepreneurship
Corporate Finance
International Marketing
Managerial Economics
Performance Measurement
Strategic Management
Business Ethics and Corporate Governance
Operations and Information Management
Use of AI in all managerial functions
Digital Transformation
This interdisciplinary Study Program covers AI's foundations, principles,and techniques and business subjects such as economics, accounting, finance, and marketing. Besides, learning the theory, students will work on many projects that apply AI to practical problems in retail, manufacturing, finance, and many other businesses. The Curriculum is carefully designed to give students both technological and business perspectives, cutting-edge research and real-world applications.
Candidates must have completed their graduation with a minimum of 50% marks from any recognized university
Product Manager
Business Strategy Manager
Strategy Consultant
AI Transformation Experts/Consultants
Marketing Managers
Sales Managers
E Commerce Data Interpreters
Pre-Sales Consultants
Deliver and Campaign Managers
Digital Transformation Consultants
Risk Officers
Business Analyst
Operations Manager
Consumer Behavior Interpreters